About Cider
Cider is a global, social-first fashion brand that sells women’s clothing, swimwear, and accessories, marketed heavily to Gen Z through TikTok and Instagram. Founded around 2020, the company operates under the ShopCider name online and focuses on mood-based collections, fast-moving trends, and relatively low price points compared with traditional retailers. It is privately held, with operations and corporate entities spanning Hong Kong, Singapore, and the United States, and sells primarily through its e-commerce site shopcider.com and its app. ([dtcetc.com](https://www.dtcetc.com/brand/cider?utm_source=openai))
A charge labeled something like “Cider ADUS” on your card statement typically indicates an online purchase from Cider, with “ADUS” likely reflecting a U.S.-based payment processor or acquiring bank rather than a separate merchant. This charge could come from a one-time order, a split order where items ship separately but bill together, or a partial refund/return adjustment posting back to your card. Because Cider often runs promotions and multi-item carts, the final billed amount may differ slightly from the pre-discount subtotal shown in your shopping bag.
If you don’t recognize the charge, first check order-confirmation emails from Cider, your ShopCider account order history, or app purchase history under the same email address as your card. The last four digits, date, and amount on your statement should match an order or refund in your Cider account. For unresolved issues—such as duplicate charges, non-delivery, or incorrect refunds—contact Cider’s customer service through the help/contact section on shopcider.com or via the app, and provide your order number and a screenshot of the statement line. If you suspect fraud and can’t find any matching Cider account activity, contact your card issuer to dispute the transaction or request a new card number.