About CoverMy
CoverMy is a specialist insurance provider based in the United Kingdom, trading as Reach Financial Services Limited. It offers a wide range of personal lines insurance products including pet insurance (dogs, cats, exotics, horses), travel insurance, UK and European breakdown cover, gadget insurance, temporary car cover, GAP insurance, home insurance, courier and other motor-related policies. Policies are underwritten by third‑party insurers (for example Fortegra Insurance UK Limited for certain pet products), with CoverMy acting as the administrator and customer-facing brand.([covermy.co.uk](https://covermy.co.uk/?utm_source=openai))
A charge labeled "apf/covermy" on a card statement is very likely related to an insurance premium or renewal handled by CoverMy, such as a pet, breakdown, gadget, vehicle or travel policy. Customers may be billed as a one-off payment for annual cover or in recurring monthly instalments, depending on the product and payment choice at purchase. The descriptor can appear slightly shortened or combined with funding/processing references, but the core "covermy" portion typically indicates a policy set up through CoverMy's UK platform.([covermy.co.uk](https://covermy.co.uk/?utm_source=openai))
If you’re unsure about a CoverMy charge, the best approach is to locate the original welcome or renewal email, which includes your policy number, cover type and payment schedule. You can also log in or request help via the CoverMy website, or contact their customer service team by phone or email to confirm which policy the payment relates to, check the next billing date, or query cancellations and refunds. Keeping copies of policy documents, direct debit confirmations, and any cancellation emails will make resolving billing questions faster.([covermy.co.uk](https://covermy.co.uk/?utm_source=openai))